The 3D rendering industry is one of the most rapidly growing technologies in the world today. According to Market Watch, the 3D rendering market is set to cross $6 billion by the year 2025. 3D visualization and modeling is adopted across a wide range of businesses, including marketing, architectural design, interior design, medical imaging, furniture design, visual effects in films, video games, and many more.
3D rendering, however, can be a complicated subject. Most people know very little about the subject. So, we’ve prepared this guide to help you understand everything there is to know about 3D architectural rendering.
What is 3D Rendering?
The term 3D rendering refers to the process of creating an image using computer software. It is the process of adapting the likeness of objects into a computer-generated image. Both artistic and technical 3D rendering is used to advertise or explain designs and concepts in a better and more accessible way.
The process of 3D rendering typically involves:
- 3D artist mapping and modeling the scene
- Setting up materials such as concrete, brick, glass, etc.
- Setting up lighting
- Computing/rendering the image through software
The goal of architectural 3D rendering is to get images to be as photorealistic and life-like as possible. More than simply designing buildings, the job of an architect is to present their customer with final designs that make it easy for them to envision the building. They need to feel as though they can physically see and assess the building itself. Architectural 3D rendering makes this possible.
Primary Architectural 3D Rendering Services
3D Floor Planning: 3D floor planning is typically used to understand door and window placement, safety implants, and traffic flow of the interior of a building.
Residential 3D Rendering: This is used by architects and interior designers to present a basic visual tour of the design of a house. This typically includes furniture rendering as well. Homeowners will no longer have the designer’s word or drawings to go on. They get to see a 3D image of their home.
Exterior 3D Rendering: Builders and architects render 3D exterior images of buildings to better understand and estimate aspects of their design. These renderings are presented to customers—usually businesses—to show what the framework of the building will look like.
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